Canadian Musician

Taking Care of Business

Kim Pardy

Archive for July, 2015

Taking Care Of Business

Monday, July 20th, 2015

Live show

It’s not only a cool song by Bachman-Turner Overdrive, it’s can also be seen as a necessary evil in the music industry.

As most up and coming Indie artists already know, it takes a lot just to get ready for a gig.  Until you make it, it can be like having a second job.  Booking your own gigs, networking at shows, making sure the CDs and merch are ready to go for sale at shows, everyone in the band is prepared and can get the time off work.  All the while, you’re promoting yourselves, the music, your social media pages, etc, etc, ensuring your fan base is coming out.

When you’re looking to possibly go on the same path as say, One Bad Son, Monster Truck, or Glorious Sons, you need to tighten everything up.  Everything.  Your live show, how you handle your band’s business, and to that everyone involved is on the same page.

For the most part, Indie bands can do it on their own.  To a point.  In the beginning, it may be a must.  The budget may not be there, or they may not be fully aware what it is they need.  When they do figure it out, the next step may be to ask where do they find the appropriate, credible people to do the job?

That’s partially the reason I wanted to put this blog together.  Not only to try and help bands find their way to that next level.  But, to also give a first hand account from industry representatives, of what bands really need to do to get their attention.

I’ll be interviewing industry people and musicians, to help light the way.  From their perspective, they’ll share what they’re looking for in bands that are talented, passionate, and determined to make it.  And to hopefully answer some questions.  For example, does a band need to be on social media every day/week, updating their fans?  Should they give away their debut CD for free? What are the right organizations to be registered with; SOCAN, Soundscan, ASCAP, Blue Cross, etc., etc., etc.,?  Is the current game plan working?  What have you accomplished in the past few months, year?



I’m not the greatest writer, however, I do know a thing or two about the industry.  I’ve booked and promoted my own shows, worked on a few tours. I’ve also worked as stage manager, talent liaison, social media admin, runner, and security with Indie and international touring artists. And I’ve interviewed musicians, producers, and label reps.  I’ve also recently returned to radio tracking.  I’ve been fortunate to work with and learn from some of the best who have been there and done that.

My aim is to publish every week.  Whether it’s interviews or relevant articles, it’ll be with the intention to benefit bands and their business.  To bring awareness to what it is the industry is looking for in that next big act.

Feel free to comment or send feedback.

Until next time….

Kim Pardy

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